EMPIRE

An Alternate History: What if YouTube was born in Prague?

Explore a world where a 14-year-old founder sold his CMS for $1M in 2000, moved to Prague, and launched YouDirector—the platform that changed everything.

2000
CMS Sale Year
$1M
Initial Capital
Jan 2003
YouDirector Launch
Oct 2004
YouEmpire Founded
$48.4M
2006 Revenue
~$2.9B
2009 War Chest
58-64%
Women in Leadership (2008)

Points of Divergence

[D1] February 2000

The Founder, at age 14, sells his CMS company shares during the dot-com peak, netting approximately $1,000,000 USD. The money stays in a US bank account, setting the stage for everything that follows.

[D2] January 1, 2003

YouDirector goes live. A Prague-based video platform launches before YouTube even exists. The founder, now 16, begins building what will become an empire with a team assembled from Prague's underground tech scene.

Timeline

1999-2000

The Foundation

Young Moscow programmer creates early CMS with frames and Flash. US relatives help incorporate in Delaware. Company gains traction, gets acquired at dot-com peak. Founder walks away with $1M at age 14.

2002

European Expedition

Founder tours Europe seeking the perfect location. France, Holland, Germany—too expensive. Prague captures his imagination: affordable, central, creative. Purchases a 300m² loft in Karlín for ~$400k. The headquarters is born.

2003

YouDirector Launch

January 1: YouDirector goes live. "Сам себе режисер but on the internet"—the concept that predates YouTube. A video platform where anyone can be their own director, accessible to all.

October: YouAdultDirector launches with Anna as the first performer. Breakthrough "naked truth" format—real people, real laughs, behind-the-scenes chaos. Anna brings dancer grace and becomes unofficially part of the team.

December: Both platforms profitable. YD: ~25-30k daily visitors, $10k/month. YAD: ~12-15k daily visitors, $7.3k/month. Combined net: ~$8,800/month. The dual-site operation works.

2004

Empire Formation

February: Gran Canaria team vacation. Beach video filmed, uploaded mid-trip while team sips sangria. Live stats watched from the terrace. "Outdoor Launch Special" proves the concept.

May: Platform v1.5 ships—new player, upload resume support, creator analytics, API groundwork. Revenue climbs: $87k combined monthly by May.

May onwards: Mandatory bachata lessons begin. Founder's "Latino-Stalin" decree: twice weekly, everyone in. Team coordination and trust building through dance.

September: Gabriela (sponsorships) and Radim (campaigns) hired. "Artillery and sniper" sales duo. Revenue hits $120k/month by August.

October: YouEmpire s.r.o. incorporated. Final equity: Founder 71%, Lucie (CFO) 5%, Tera (COO) 5%, Anna (CPO) 4%, Alina (Art Director) 3%, Petr (CTO) 4%, Max (CIO) 4%, 3% pool reserved. Live streaming idea born in strategy session—the future takes shape.

December: SexED collaboration launches—theory on YD, practice on YAD. A bold move that sets Empire apart.

2005

Empire Nights & HQ1.0

March: YourAds incorporated—freelance crews with standardized filming, live-streaming concerts and events. New revenue stream opens.

April: First live concert stream—"Empire Nights" launches in Prague. 27,500 concurrent viewers, 4,000 Premium upgrades. The live music empire begins.

May: First $500k+ month ($528k). Founder announces bonuses: $20k for core team, $10k for new hires. "When we win, everyone wins." Barcelona and Warsaw franchises launch.

June: First bank loan with Česká spořitelna to purchase HQ1.0. Gross revenue: $580k/month.

July: Sauna meeting strategy session. YouTube identified as emerging competition but Empire stays ahead with live streaming focus.

October: Move into HQ1.0 "Flood Survivor" in Karlín—1,400 m² across 3 floors. Ground: event hall + server room. Second: offices + studios. Third: 8 residential apartments + jacuzzi + sauna. Total investment: ~$3.1M building + $640k renovation.

November: Anna's live stream spike. Lucie's legendary "CFO Fantasy" performance with Anna cameo generates massive engagement.

December: Monthly revenue hits $1.4M. YAD: $820k, YD: $580k. Cash position after HQ1.0: $2.4M. No debt—all from cash flow.

2006

Ambassador & American Expansion

February: YourFitness flagship launches—gym franchise with retired YAD performers as trainers after professional fitness and psychology courses. A wellness revolution begins.

April: Eva Vránová joins to lead YourLaw—legal framework and compliance operations.

October: Sasha Grey arrives in Prague. First shoot: live one-take with 72k concurrent viewers. Next day: Q&A hosted by Anna. Sasha becomes Empire Ambassador with creative control. The "train scene" is promised as signing bonus.

October Revenue: $4.04M monthly (+$750k from Sasha effect). YD: $2.05M, YAD: $1.62M. YourFitness contributing ~$95k.

December 20: YouUS launches—American brand and infrastructure node. Platform v2.0 ships with enhanced live tools.

December: Sasha's "Lesson Two" sexology livestream peaks at 680k concurrent viewers globally. Monthly revenue: $6.8M. Annual 2006 total: $48.4M.

NYE 2006→2007: HQ1.0 celebration. Founder announces the numbers. Sasha teases from the jacuzzi. "No VCs, no suits, no 'tone it down' emails."

2007

Revolution & Flight

Q1: YouNews launches—acquisitions include Vice, Fleshbot, Boing Boing. Combined reach: 11.5M monthly visitors. Eva K. (journalist) first appears in March as FWB with Founder—"SmartandSex" to Sasha's "SexandSmart." YouAdopt launches—partnerships with vetted animal shelters, webcams in enclosures, 90/10 donation split.

April: YouWellness s.r.o. created—workplace wellness subsidiary with opt-in membership. Wellness Rooms, saunas, jacuzzis deployed in HQ cluster. "No exploitation, just bulletproof policy."

May: Revenue hits $9.515M monthly. Platform v2.1 launches with free-tier creator-to-creator, People Journalism features. War chest: $21M.

July: Boeing 727-200 Advanced VIP "Naughty Fanny" acquired—first aircraft. EmpireAir (YourJet) is born.

November: X-Team forms under Petr/Max for YouTranslate, niche projects. Creator Channels beta launches.

December: HQ1_b_2 opens. NYE 2007→2008: The legendary 727 flight from LAX with Paris Hilton and Lindsay Lohan. Eva K. conducts in-flight interview, Sasha hosts, Founder orchestrates. Karlín Commons concert with "Vida Loca" performance. Gold/Red zones, consent colors, champagne rain. Paris and Lindsay become "Friends of Empire."

2008

The Empire Explodes

January: Paris and Lindsay launch their own YD channels after NYE. Sasha receives $1.5M anchor bonus. Platform dominance: YD captures 25-33% watch time, 60-75% of live streaming.

March: YourVenture launches—$20M venture fund for employee passion projects. SiTF clothing brand founded by Paris, Lindsay, and tribe members. HQ1_b_1 "Courtyard House" opens (2,900 m²)—staff housing, wellness rooms, micro-gym.

May: The legendary /b/ thread. Founder and Sasha post from the act, take ideas live. "Proof of work achieved." Inbox floods with 600+ emails. Orgasmic Capital becomes a meme.

Q2: YourLaw expands to LatAm. "Walk Softly and Carry a Big Stick" IP portfolio project begins—targeting trade lever patents.

November: YourFitness expands: 3× Prague + 1× Amsterdam + 1× Berlin operational. Q3 2007 psychology training for trainers begins.

Q4: YourLaw acquires Japanese law firm. YourFitness_JP conceptualized in December. Mobile optimization for iPhone, Symbian, Windows Mobile.

September: Sasha Grey receives 1% equity, becomes CERO (Chief External Relations Officer).

End of Year: War chest: $695.5M post-tax.

2009

Global Dominance

Q1: Market share surges—YD 30-38% watch time, 72-86% live streaming. Mobile mix with Opera/Android.

April: Empire China launches with culture-first approach, twin-proxy architecture, and CAC-adjacent moderation. Budget: $9.6-15.8M CAPEX, $15.2-28.2M OPEX.

May: YourFitness_JP opens in Tokyo/Osaka/Kyoto with in-club YourFuel micro-cafés (Aya's team, 24/7 mode). Sofia YourFitness opens.

June: Eva K. becomes editor-in-chief of YouNews. YourDelivery service launches in Prague.

July: "Big Daddy" 24/7 villa streams begin in Bulgaria (Varna). YourDelivery expands to Varna.

Q3: A340-500 "Flying Phallus" acquired—flagship long-haul aircraft for EmpireAir.

September: Big Daddy LATAM launches in Uruguay (Montevideo). Montevideo YourFitness opens. Sasha Grey confirmed as CERO.

October: "Young Daddy" villa streams launch (Varna roster).

November: Two-month "conference" tradition begins—February + November at Caribbean/Tenerife ultra AI resorts for all EU employees.

December: Mini-gyms open in Berlin and Madrid. YourFitness network: flagships in Prague×3, Amsterdam, Berlin, Tokyo/Osaka/Kyoto, Sofia, Montevideo; mini-gyms in Berlin, Madrid.

End of Year: Market share: YD 38-46% watch time, 83-93% live streaming, 35-43% MAU. War chest: ~$2.898B. YourLaw offices: Prague HQ, line offices (Tokyo, Sofia, Montevideo, São Paulo, Mexico City, Buenos Aires), satellites (Amsterdam, Berlin, Madrid, Réunion, Stockholm).

2010

Infrastructure & Impact

January 1-3: NYE 2009→2010 arc—A340 "Flying Phallus" multi-city tour (Prague→Amsterdam→Berlin→Varna→Montevideo→Prague). $360-456M net revenue (mid ~$408M). January 3 breakfast: $180M bonus pool announced—$10M each to 16 core leaders, $20M to all employees with ≥3 months service. "We hunt, we share."

February: EmpireAir crew forgotten for Caribbean conference—Megan Fox as Sky Marshal fights for inclusion. 39 new crew (75% young women) join mid-month. Paris DJs welcome party, Lindsay stomps tables, Eva Green holds philosophy circles, Sasha baptizes crew in midnight surf.

February 14: "Swim for Pussy" Valentine's Special at PUJ Resort—~45 men swim to yacht with ~55 women sirens. Consent-first spectacle with sponsor integration, live cameras, Founder in admiral coat. Queens choose kings.

February 24: "Under the Sea" live shoot—100+ tribe in full scuba, reef plateau, Sasha throat-fucking with regulator swaps, Paris ass-fucked with cum on mask, Eva Green DP suspension, Megan crimson-finned shark. The myth achieved.

March: Empire Newsmans launches—rapid-deploy flying newsroom with Falcon 7X "Hot Mic". Stories to global headlines in 24-72 hours. Crew: Eva K. (EIC), Matteo "Lens", Claire, Diego, Yumi, Samir + rotating YourLaw JP female lawyers (Rina Sato, Ayaka Mori). Triple purpose: ops cover, empower women lawyers, forge YouNews-YourLaw bonds.

March 8: International Women's Day Parade (Prague, Karlín). Empire women lead march—Sasha, Anna, Megan, Alina, Eva Green, Eva J., Lucie, creators, staff. Speeches by Anna (wellness), Eva J. (law), Eva Green (contradictions), Claire (generators for schools). Men deliberately at rear. Torches, drums, solidarity.

Q1: EmpireAir formally structured—dual AOCs: Switzerland (EYR) for prestige/long-haul, Malta (EYM) for flexible ops. ICAO code EMJ, callsign "EMPIRE". Training center in Prague. LKPR for heavies, LKVO for small aircraft.

April: Production I.G meeting in Tokyo—Founder arrives at Velure club midnight before. Newsmans anime series pitch with Kill Bill corridor entrance. History meets animation.

Q2: Fleet expansion: Phenom 300 "Fast Fuck", King Air B200GT "Minuteman" + 2× "Small King", Gulfstream G550 "Star Climax", Dassault Falcon 7X "Hot Mic", Cirrus SR22 G3 "Biggus Dickus", ERJ-135LR "Spicy Ferry" (based RUN), Bell 429 (×2).

June: PounceGirls launches—Sasha-led rapid-strike YAD unit with G-IVSP "Kitty Wagon". Roster: Naira, Zalina, Yasmina, "Valkyrie" (Astrid), "Apsara" (Meera). City blitzes, beach storms, rooftop sets. Revenue: $7-16M net monthly. YourGames studio launches for 18+ narrative MMO development—Réunion HQ, 130-150 FTE Year-1.

July: "Idol-Gym Flights" launches—monthly series with Japanese pop idols, A340 rigged with training deck. 96 passengers per cycle (JP ↔ Empire city with YourFitness).

August: A340-500 "Peach Paradise" joins fleet. Onsen of Furs JP opens—cold-mountain onsen ryokan with Jussi Steam-Kit fur capes, Kitsunes-led hospitality.

WorldLift: $5M grant cycles, YD community votes, transparent escrow. Newsmans and Minutemen document launches and year-after follow-ups. Claire ensures grants reach targets.

Empire Minutemen: Prague rapid-deploy team with King Air B200GT "Minuteman". 30-60 minute response time across EU. RED/Sony cameras, bonded streaming. Answers to Alina.

India Expansion: Eva Green leads. Three satellite offices (DEL/MUM/BLR), offshore YAD access, NGO-law firm shield. €25M CAPEX. Twin-channel legal strategy: fund women's-rights NGOs, same firms represent Empire.

EmpireAir

Empire Air s.r.o. — Corporate aviation division with dual AOCs, training academy, and a fleet that reflects Empire's bold spirit.

Operations

ICAO: EMJ
Callsign: EMPIRE
Base: Prague (LKPR + LKVO)
AOC-CH: Switzerland (EYR) - Prestige/Long-haul
AOC-MT: Malta (EYM) - Flexible ops
Training: ATO-PRG (PPL→ATPL, full jet pathway)

Infrastructure

LKPR: Heavy jets, international arrivals
LKVO: Light aircraft, Minutemen dispatch, ATO base
OCC: 24/7 operations center in Karlín
Connectivity: Ku/SBB satcom across fleet
CAMO: Group maintenance in Prague

The Fleet

Heavy Jets
A340-500 "Flying Phallus"

Q3 2009 • AOC-CH • Flagship long-haul

A340-500 "Peach Paradise"

Aug 2010 • AOC-CH • Second heavy

A330-200 "Kinky Shuttle"

AOC-CH • Medium/long-haul workhorses

Medium Jets
Boeing 727-200 Advanced "Naughty Fanny"

Jul 2007 • AOC-MT • Heritage VIP • The first • NYE 2007-08 legendary flight

A319 "Donkey Hot"

AOC-MT • European shuttle

ERJ-135LR "Spicy Ferry"

Q2 2010 • Based RUN (Réunion) • Creator pipeline

Business Jets
Dassault Falcon 7X "Hot Mic"

AOC-CH • Newsmans flagship

Gulfstream G550 "Star Climax"

Q2 2010 • AOC-CH • VIP/exec shuttle

Gulfstream G-IVSP "Kitty Wagon"

AOC-MT • Mid-range luxury • PounceGirls

Light Aircraft
Embraer Phenom 300 "Fast Fuck"

Q4 2010 • Training platform & EU shuttle

King Air B200GT "Minuteman" (×1)

Q2 2010 • Rapid deployment config • Minutemen team • Alina's command

King Air B200GT "Small King" (×2)

Standard executive config • General transport

BT-67 "Silver Cock"

AOC-MT • Turbine workhorse

Cirrus SR22 G3 "Biggus Dickus"

Training & personal transport

Bell 429 (×2)

HGP helipad operations

Philosophy

EmpireAir isn't just corporate transportation—it's mobile infrastructure. From Newsmans rapid deployment to creator shuttles, from VIP privacy to training the next generation of pilots, every aircraft serves Empire's mission: move fast, stay connected, break boundaries. The fleet names? Pure Empire irreverence meeting aviation precision.

Corporate Culture & Policy

"When we hunt, we share" — Minimal bureaucracy, maximum trust, profit-sharing that means it.

Compensation Philosophy

10% Annual Raise: Automatic salary increase for all employees when company revenue doubles that year (policy since 2007)

Launch Bonuses: Team-wide bonuses after successful product launches

Profit Sharing: Major bonuses at milestones. January 2010: $180M bonus pool ($10M each to 16 core leaders, $20M distributed to all employees with ≥3 months service)

"When we win, everyone wins. No VCs, no suits, no 'tone it down' emails."

Work Culture

Minimal Bureaucracy: Horizontal workflow, fast decisions, no corporate maze

Bachata Lessons: Mandatory twice-weekly at all offices (free for employees). "Latino-Stalin" decree: team coordination and trust through dance since May 2004

Lead by Example: Founder's core motto driving culture from the top

Sex-Positive: Consent-first culture, wellness over exploitation, agency respected

Poly-Friendly: Open relationship structures normalized and supported

Wellness & Benefits

YouWellness Rooms: Workplace wellness subsidiary (2007+). Saunas, jacuzzis, wellness rooms with opt-in membership. "No exploitation, bulletproof policy"

Healthcare: Comprehensive benefits package for all employees

Conference Retreats: Two month-long retreats annually (February + November) at Caribbean/Tenerife ultra all-inclusive resorts for all EU employees who wish to attend (since 2009)

Winter swimming, sauna culture, gym access—wellness is survival, not luxury.

Founder's Philosophy

Drinks Earl Grey tea with milk (coffee reserved for when he really needs to wake up early—he's an owl, not an early riser). Read Machiavelli and Sun Tzu in his school years. Core motto: "Lead by example." Sex-positive mindset, polyamorous, builds culture through action not memos.

Women in Empire (2008)

Empire wasn't just sex-positive—it was women-led. Here's the October 2008 breakdown across the organization.

58-64%
Executive / Leadership
CFO, COO, CPO, Art Director, YourLaw head—majority female C-suite
70-78%
People Ops
Anna's ladder: Sprint→crew pipeline, consent training, decompression cadence
65-72%
Legal (YourLaw)
Eva J.'s practitioner-first shop; intake & contracts skew female
60-66%
Finance
Lucie's bench: FP&A + revenue ops leans female
62-68%
Creator Relations
Ex-creators rotate in; women drive schedule & community tone
60-70%
Design / Art / UX
Alina's influence; strong female ICs + leads
30-38%
Frontend Engineering
X-team mentorship + Android beta pull numbers up—stronger than 2008 norms
82-88%
On-Camera (YAD)
Consent-first, agency-driven performance culture

Age Distribution (Women, Oct 2008)

28-33%
Ages 20-24
Anonettes→crew, junior mods, rising creators
36-42%
Ages 25-29
Biggest block; ICs and first-line leads
18-22%
Ages 30-34
Many female directors/managers
6-9%
Ages 35-44
Finance/legal/YouNews senior, production vets

The numbers tell the story: Empire wasn't paying lip service to diversity. Women led finance, legal, operations, people, and creative. The "Alina/Anna effect" on culture meant hiring practices favored competence and consent-literacy over traditional tech-bro dynamics. By 2008, Empire had built something rare: a sex-positive company where women held the majority of power—and the data proved it.

🏗️ Infrastructure & Real Estate

Empire didn't just rent offices—they built cities. Two massive HQ developments showing global ambition and architectural boldness.

Karlín Towers (Prague HQ Consolidation)

$325M+
Total Investment
Build + interiors + public realm
14-22-14
Three Towers
Floors: A (14F) | B (22F) | C (14F)
2009-2012
Construction
Tower B partial open pre-NYE 2011
240-320
Residential Units
Employee housing in Tower A

Tower B (22F) - HQ Core

  • F20-22: Core team penthouses (Founder + executives)
  • F06-19: HQ offices + leasable plates (Empire recapture rights)
  • F04-05: Studios & control rooms (full acoustic isolation)
  • F01-03: Podium connection + services

Tower A (14F) - Housing

  • 240-320 keys: Employee residential units
  • Studios to 2BR: Mix of unit sizes
  • Roof: Spa terrace with plunge pool + jacuzzi
  • €1 rent: 6-month license + utilities (employee benefit)

Tower C (14F) - Law & Lease

  • YourLaw HQ: Dedicated floors for legal empire
  • Leasable offices: A/A+ grade commercial space
  • Roof: Spa terrace (resident-only)
  • Facade PV: Solar panels on south/west aspects

Shared Podium & Infrastructure

L1 (Street Level): Public lobby, Creator Commons, café/retail, visitor screening
L2-L3: YourFitness Flagship + Wellness Clinic + Townhall broadcast corner
Underground: Empire-owned data center + parking + logistics dock
Karlín Green: Public riverfront park with cycling spine, rain gardens, Wi-Fi

HQ2 "Peach Park District" (Montevideo)

8-10 ha
Site Size
Seafront-adjacent, car-free surface
180-195k m²
Total GFA
Gross Floor Area built-up
3.0k
Capacity
Residents (expandable to 3.5k)
2010-2013
Phasing
Multi-phase construction

Triangle Core Towers

  • Tower A (35-36F): HQ2 stack—studios Gold/Red, Empire offices, YourLaw UY, mini-DC (0.6→1.2MW)
  • Tower B (24-28F): Creator housing + studios Gold/Red + co-living
  • Tower C (24-28F): Lease offices (anchor tenant) + studios + FAMU/CTU overflow

Social Core (~12.5-13.5k m²)

  • YourFitness 24/7: 4.6-5.3k m² flagship with new group hall
  • Clinic JV: 3.4-4.0k m² with MRI, exam rooms, resus bay
  • ES-EN School: 3.2-3.7k m² bilingual education + daycare
  • FAMU/CTU: 1.8-2.2k m² film school satellite + workshops

Peach Shorefront (Public)

  • Free Infrastructure: Showers, changing pods, lifeguard towers, accessible beach with amphibious chairs
  • Water Hub: Surf/SUP/windsurf lessons, rescue jetski, kite school
  • F&B/SPA Pavilions: Cafés, restaurants, wellness salons (lease-only)
  • 3 Stages: Day/sunset/night performance venues (Gold-safe)

Infrastructure & Innovation

Level -1 (Underground): All vehicles below ground—1.6-1.8k parking stalls, service ring, logistics docks, pneumatic waste system
Surface (Level 0): 100% car-free park/bike/pedestrian with 3.5m bike loop, e-bike/scooter docks, Wi-Fi mesh, amphitheatre
HGP-429 Helipad: Bell 429 (×2) base with fuel vault, MED 24/7 + VIP ops, ambulance direct to clinic resus bay
Sustainability: Mid-rise + facade PV (~375-630kW), bioswales, rain gardens, wind screens, stormwater management

"Park Porno City, but make it healthy" — Free infrastructure, health, accessibility, culture. PPP with city hall: Empire maintains beach + lifeguards in exchange for co-branding and event priority. Lease-only policy (no condos sold).

🏢 Offices & Infrastructure

Empire built a global physical network—from mega-HQ campuses to beach resort offices. Not rented WeWork desks, but owned infrastructure anchoring each region.

HQ1: Prague Cluster

Karlín Towers (2009-2012): $325M+ three-tower development. 14F-22F-14F configuration. Tower B (22F): penthouses, HQ offices, studios. Tower A (14F): 240-320 employee units at €1 rent. Tower C (14F): YourLaw HQ. Podium: YourFitness flagship, clinic, Creator Commons. Underground: Empire data center.

HQ1_b_0 "Flood Survivor" (2005): 1,400m² across 3 floors. Event hall, offices, 8 residential apartments, jacuzzi + sauna.

HQ1_b_1 "Courtyard House" (2008): 2,900m² staff housing + wellness + micro-gym. Gold-only courtyard stage.

HQ1_b_2 "Industrial Nest" (2007): 3,600m² with Commons, StageA, Workshop, server mezzanine.

HQ2: Peach Park District

Montevideo (2010-2013): 8-10ha seafront campus, 180-195k m² GFA, 3.0k capacity. Car-free surface—all vehicles underground.

Triangle Core: Tower A (35-36F) HQ2 stack + mini-DC. Towers B/C (24-28F) studios + housing + lease offices.

Social Core: YourFitness flagship (4.6-5.3k m²), Clinic with MRI, ES-EN bilingual school, FAMU/CTU film school satellite.

Peach Shorefront: Free public beach infrastructure, water sports hub, F&B/SPA pavilions, 3 performance stages. Bell 429 helipad (HGP-429).

Resort Office: Aegean Door

Crete, Hanya (Aug-Oct 2010): 18+ adult resort campus. Three zones: Offices / Living / Resort (120-180 guest keys).

Infrastructure: 3-4 enclosed stages, @WELLROOM cluster, YourFitness dual-entrance (street + resort doors), YourLaw Greece "Crete Citadel" embedded.

Transport: Greek-flag HSC "Aegean Shuttle" ferry (Sitia/Heraklion ↔ Karpathos ↔ Rhodes). Cessna 208B Caravan (Hanya base).

Mission: EU-law gateway for Aegean/MENA creators. Conference → stage pipeline with agency-first intake.

Line Offices (Regional Anchors)

Framework: Office/studio + Edge/PoP server room + YourLaw office + @WELLROOM + 2 villas + creator housing + YourFitness gym. Forms region's legal/infra hub.

Sofia, Bulgaria (2009): Ex-USSR gateway

Montevideo, Uruguay (2009): LatAm anchor

Réunion (Mar 2010): India/Africa corridor + YourGames HQ

Marseille, France (May 2010): Mediterranean hub

São Paulo, Brazil (May 2010): LatAm production powerhouse

Satellite Offices (Metro Labs)

Template (2009): Owned 900-1,200 m² with studios + office desks + IT closet + welfare + crew apartments + mini YourFitness + @WELLROOM. $8-10M CAPEX, 4-10mo payback.

Locations:

  • • Amsterdam (Dec 2009): Kinky Lab incubator
  • • Berlin (Dec 2009): YD + Fitness anchor
  • • Madrid (Dec 2009): Dual entrance design
  • • Stockholm (Mar 2010): Nordic gateway
  • • Lyon, Frankfurt (Mar 2010): EU expansion
  • • Rio, Buenos Aires (Apr 2010): LatAm satellites

Special Facilities

Empire China (Apr 2009): Twin-proxy architecture (HK anonymizer → Prague mapper). 2× PoP + DR, CAC-adjacent moderation. Beijing/Shanghai offices.

India Expansion (2010): Three satellite offices (DEL/MUM/BLR) 900-1,200 m² each. NGO-law firm shield strategy. YD Gold-only monetization, YAD offshore.

Club Velure (Tokyo, 2009): Nightclub accidentally acquired, Aya as CEO. Empire-adjacent cultural venue.

Onsen of Furs JP (Aug 2010): Cold-mountain onsen ryokan with Jussi Steam-Kit fur capes. Kitsunes-led hospitality + myth engine.

Infrastructure Philosophy

Empire didn't rent—they owned. Each office tier served a purpose: HQs consolidated leadership and infrastructure, Resort offices solved regulatory puzzles, Line offices anchored regions with full legal/tech stacks, Satellites provided metro presence. By 2010, Empire operated a true global network: owned real estate, embedded data centers, wellness facilities, and legal teams in each hub. The physical empire matched the digital one.

🎮 YourGames

Dev studio for an 18+ narrative MMORPG — sex-positive, consent-forward, and story-first. HQ in Réunion with remote-first hiring; Year‑1 team 130–150 (scaling to 220–260 by Year‑2). Cross-entitled with YAD Platinum.

Studio & People

Culture: consent‑literate, playful/pro. Home base in Réunion; adjacent apartments for relocators. Part‑time narrative authors drawn from YAD creators as “live DMs.” Remote‑friendly worldwide hiring.

Engine & Tools

Unreal‑based with custom plugins: Intimacy System (consent gates & pose graphs), Conversation Graphs 2.0, Streaming World, and MythForge — a no‑code quest builder for admins and vetted creators.

Game Pillars

Narrative‑first PvE; opt‑in PvP edges with anti‑griefing. Social hubs (villas, bathhouses, clubs). Safety UX includes global “never show X” filters and aftercare/rest mechanics.

Infra & Shards

Phase A (pre‑alpha→alpha): run from Réunion HQ with Prague mirror. Phase B (late alpha→closed beta): add 1–2 racks at select edges (Prague/Sofia/Montevideo/AMS/Tokyo). Phase C: broaden edges by CCU geography.

Business Model

YAD Platinum includes YourGames. Standalone $12.99–$16.99/mo. Monetization via cosmetics & story packs (no pay‑to‑win). Later: curated MythForge Marketplace (rev‑share, vetted).

Roadmap

Jun–Aug 2010: founding hires & HQ LOIs. Sep–Dec 2010: vertical slice (hub+dungeon+romance arc). Q1 2011: friends & family. Q2–Q3 2011: Closed Alpha. Q4 2011–Q1 2012: Closed Beta. H2 2012: launch window.

🚢 Cruise Daddy

Empire’s floating “villa‑at‑sea”: a refit of a 205–210 m, 45–55k GT donor into an adult‑only, consent‑by‑design creative campus with premium keys, a Crew Village, broadcast‑grade IT/AV, and hybrid backhaul. Target cap ~$250M; door‑to‑door ~9–12 months.

Mission & DNA

Unscripted life at sea — long‑tail story arcs from studio‑loft suites, big “hero” moments in Salon/Dining. Adult‑only sailing with master‑consent at boarding and clear no‑film zones. Record‑first shipwide; selected moments go LIVE in greenlit windows.

Donor & Yard

Donor envelope: 1998–2002 preferred (1992+ with survey), LOA 205–210 m, beam 30–32 m, 10–12 decks, 45–55k GT. Dry‑dock 10–16 weeks inside a 9–12 month program from LOI to soft‑open.

Deck Plan (indicative)

D2–D3: Crew Village (≥35 m² studios), Commons, Café, Laundry, Gym. D4–D5: “Young” neighborhoods + Guest 50–75 m². D6: Salon/Theatre + hero suites. D7: Grand Dining + Show Kitchen, Guest Gym, Spa/Wellness, Medical. D8: Observation Lounge, Cinema, Conference/Labs, Guest Services. Topside: Sky Jacuzzis, café/bar, outdoor LED, sports court, jog track. D9: MCR/Edge Bay, RF racks, 10 GbE core, UPS, cold rooms & BOH galleys.

IT/AV & Backhaul

Dual‑home MCR (hot‑standby), ~800 TB usable day‑1, RF and gallery racks, 3× Ku VSAT with aggressive encodes and near‑shore PoPs (5–7 sites). Shore handoff to fiber where available; hybrid backhaul keeps LIVE tiles stable.

Ops & Programming

Crew ~180–200 across Marine, Hotel, Production, Training. At sea: 24/7 record; 3× 3‑hour LIVE tiles/day anchored in Salon or hero suites. Near coast: widen to 20–30 rooms LIVE; docked days go full‑grid with PoP bandwidth.

Budget, Timeline & Risks

All‑in cap: ~$250M incl. donor, yard, future‑proofing/green pack, IT/AV, shore PoPs, spares/training. Risk controls: bandwidth pinch (CIR bookings, tile calendar), acoustic leaks (floating floors, decoupled trunks), top‑weight (centerline mounts, ballast), regulatory drift (MBR/BWT, scrubber foundations), RF conflicts (filters, audits), OPEX volatility (shore‑power, ESDs, ORC, VFDs/LED).

The Empire Difference

🎥

YouDirector

Free video platform with creator monetization, live streaming, and channel ownership. Launched before YouTube existed.

🔞

YouAdultDirector

Adult content platform with revenue sharing, SexED collaboration, and premium series. "Naked truth" format that normalized authenticity.

💪

YourFitness

Gym franchise (Feb 2006+) with retired YAD performers as certified trainers. Prague×3, Amsterdam, Berlin, Tokyo/Osaka/Kyoto, Sofia, Montevideo. Wellness meets sex-positive culture.

✈️

EmpireAir

15+ aircraft fleet with dual AOCs, training academy, and mobile infrastructure. From 727 "Naughty Fanny" to A340 flagships—aviation meets Empire irreverence.

🌍

Global Infrastructure

Prague HQ, US nodes, China operations, India expansion, LatAm offices. Regional load balancing and cultural localization.

💡

Social Impact

WorldLift grants, YouAdopt shelter partnerships, Prague/Czech Lift community documentation. Profit with purpose.

📰

Newsmans & Minutemen

Rapid-deploy journalism with Falcon 7X "Hot Mic" and King Air B200GT "Minuteman." Stories to global headlines in 24-72 hours. 30-60 minute EU response time.

🔥

PounceGirls

Sasha-led rapid-strike YAD unit with G-IVSP "Kitty Wagon" (June 2010). "Lands like a rumor, leaves like a legend." City blitzes, beach storms, rooftop sets. Roster: Naira, Zalina, Yasmina, "Valkyrie", "Apsara" + rotating chairs. Revenue: $7-16M net monthly.

⚖️

YourLaw

Acquired Czech law firm (April 2006). Expanded to LatAm, Japan by 2008. "Walk Softly" IP portfolio targeting trade leverage. Legal shield across jurisdictions.

🎮

YourGames

18+ narrative MMORPG studio. Réunion HQ, consent‑by‑design systems, creator tools (MythForge), and YAD Platinum cross‑entitlement.

🚢

Cruise Daddy

205–210 m donor refit into an adult‑only creative campus at sea — record‑first ship, LIVE tiles, dual‑home MCR, capex ~\$250 M.

Key Players

The Founder
CEO, 71% equity holder. Born 1986, Moscow. Sold CMS at 14, founded Empire at 16. The visionary behind YouDirector. Earl Grey with milk drinker, Machiavelli and Sun Tzu reader, "lead by example" motto.
Sasha Grey
CERO/Ambassador, 1% equity (Sept 2008). Joined Oct 2006 at age 18. Sacramento-born, became Empire Ambassador with creative control. $1.5M anchor bonus Jan 2008. Anchored NYE 07-08, Feb villas, Empire Festival. "Real, raw, live."
Lucie "Luca" Hrubá
CFO, 5% equity. Financial backbone, ensures the empire's fiscal hygiene. "CFO Fantasy" legend of Nov 2005.
Tereza "Tera" Sládková
COO, 5% equity. Operations commander, China supervisor.
Anna Váchová
CPO, 4% equity. First YAD performer (Oct 2003), became "First Lady of YouAdultDirector." Dancer from Vinohrady who brought grace and realness to the platform.
Alina Moroz
Art Director, 3% equity. Minutemen "General," visual identity keeper.
Petr "Petrák" Novotný
CTO, 4% equity. Technical infrastructure mastermind.
Maksim "Max" Grishin
CIO, 4% equity. Information systems and security guardian.
Gabriela Cerna & Radim Novak
Heads of Sales & Marketing (Sept 2004). Gabriela: sponsorship "artillery" from sports league. Radim: campaign "sniper" with punk band past. Together they land whales and authentic campaigns.
Eva "SmartandSex" Košťálov�� (Eva K.)
Journalist, first appearance March 2007 as FWB with Founder. Editor-in-chief of YouNews (June 2009). Created Prague Lift & Czech Lift documentaries. Conducted legendary NYE 2007-08 in-flight interview with Paris & Lindsay. Editorial credibility anchor, YourLaw supervisor.
Eva Vránová (Eva J.)
YourLaw lead (April 2006). Legal framework architect, China supervisor, compliance operations. Ensures Empire navigates regulations without losing its edge.
Paris Hilton & Lindsay Lohan
Friends of Empire since NYE 2007-08. YD channel owners (Jan 2008). Paris: "Velvet Circuit" host. Lindsay: "Chrome & Thunder" art-leaning star. SiTF clothing co-founders with tribe.
Megan Fox
"Sky Marshal" (Jan 2010). Lead & star presence for EmpireAir flight crews—mentor, train, inspire them to film, connect, and represent tribe values in the air. Adjacent since 2008, full tribe 2010. Fought for aircrew inclusion in Feb 2010 conference.
Eva Green
Executive, India Desk (2010). Temple philosophy anchor, velvet voice and regal presence. Adjacent since 2008, full tribe 2010. Led India expansion with NGO-law shield strategy. March 2010 International Women's Day march speaker.
Claire Delaunay
WorldLift logistics assurance (2010+). Ensures grants reach targets.
Zhao Mei, Fang Xiu, Li Na Chen
Empire China executive team. Zhao Mei: CEO. Fang Xiu: CFO. Li Na Chen: COO. Launched April 2009.

Document Archive

📖 Empire_Bible.txt

The canonical ground truth. Points of divergence, corporate structure, platform versions, market share data, naming conventions, and the complete document registry.

🎭 Empire_anonets.txt

Central index for the 26 /b/ anonettes: biographies, key scenes, forum thread links, canonical dates from the 2008 arc, and other Empire /b/ interactions.

🎬 Empire_SideProjects.txt

Prague/Czech Lift program dossier, WorldLift grants, India expansion plan, Production I.G anime pitch, Cruise Daddy project, Onsen of Furs JP, Idol-Gym Flights. Episodes, budgets, city MoUs.

🏢 Empire_Offices.txt

HQ1 cluster map (ASCII), walk times, rooming and stage grammar. Location tag decoder for year files. Karlín Towers, Line, and satellite offices. Peach Park District (HQ2 Montevideo).

💼 Empire_YourVenture.txt

Venture operations and portfolio. Capital flows, deal memos, timeline. Quarterly deltas cross-referenced in year logs. SiTF clothing brand details.

✈️ Empire_Yourjet.txt

EmpireAir fleet, AOCs, AOTs, crew details, and uniforms. Asset registry and operational specifications. From "Naughty Fanny" to "Flying Phallus."

📅 Empire_2003.txt

The founding year: YouDirector January launch, YouAdultDirector October debut with Anna, first profitability, "naked truth" format, behind-the-scenes chaos that became the brand. The year everything started.

📅 Empire_2004.txt

Growth and formalization: Gran Canaria vacation, platform v1.5, bachata lessons mandate, Gabriela & Radim hiring, October incorporation with final equity split, live streaming conception. Revenue climbs from $38k to $120k monthly.

📅 Empire_2005.txt

YourAds incorporation, Empire Nights launch, HQ1.0 "Flood Survivor" acquisition and move-in, first $500k+ month, team bonuses, Lucie's "CFO Fantasy," revenue surge from $580k to $1.4M monthly.

📅 Empire_2006.txt

YourFitness flagship launch, Eva J. joins YourLaw, Sasha Grey's arrival and Ambassador signing, October "Sasha effect" ($4.04M monthly), YouUS launch, December $6.8M monthly, annual revenue $48.4M.

📅 Empire_2007.txt

YouNews acquisitions (Vice, Fleshbot, Boing Boing), Eva K. first appearance, YouWellness creation, platform v2.1, Boeing 727 "Naughty Fanny" acquisition, NYE 2007-08 legendary flight with Paris & Lindsay, Karlín Commons concert.

📅 Empire_2008.txt

Paris and Lindsay channels launch, YourVenture $20M fund, SiTF clothing, HQ1_b_1 "Courtyard House," the /b/ thread legend, YourLaw LatAm expansion, "Walk Softly" IP portfolio, YourFitness expansion to 5 locations, Sasha 1% equity.

📅 Empire_2009.txt

Empire China launch, YourFitness JP (Tokyo/Osaka/Kyoto) with YourFuel, Sofia and Montevideo gyms, Big Daddy/Young Daddy villa streams, YourDelivery, Eva K. as YouNews EIC, Club Velure Tokyo, war chest reaches ~$2.898B, market dominance solidified (38-46% watch time, 83-93% live).

📅 Empire_2004-20YY.txt

Year chronicles: primary canon with dated scenes and dialogue, economics, platform metrics, and routing cues to topic documents. Uses location codes cross-referenced with HQ/layout docs.

Team Cards

Alina_Art-Dir_2007
Alina_Art-Dir_2007
Anna_CPO_2007
Anna_CPO_2007
Eva_Journalist_2007
Eva_Journalist_2007
Eve_YourLaw_2008
Eve_YourLaw_2008
Lucie_CFO_2007
Lucie_CFO_2007
Max_CIO_2007
Max_CIO_2007
Petr_CTO_2007
Petr_CTO_2007
Sasha_Ambasador_2007
Sasha_Ambasador_2007
Tara_COO_2007
Tara_COO_2007